Stretch your tentacles in different directions to increase
returns without increasing effort. . . . . . . . . . . . . Page 6
STOP THROWING ME AROUND!
An old starfish speaks out about how not to tell
the same story.. . . . . . . . . . . . . . . . . . . . . Page 12
PRESSING QUESTIONS
Do journalists read press releases? Learn about the journey
of a press release and other media matters.. . . . . Page 14
12
THE ART OF VIDEO SCIENCE
Want to make your demo shine? NSA research
exposes great promo pieces. . . . . . . . . . . . . . Page 18
ROBERT KIYOSAKI ROARS WITH EMOTION
The author of the Rich Dad series reveals his feelings about
wealth and staying real on the platform. . . . . . . . Page 24
IMMERSION INTO ELOQUENCE
Immigrant Rene Godefroy shares his path to
professional speaking.. . . . . . . . . . . . . . . . . . Page 34
18
COLUMNS
Welcome Home!. . . . . . . . . . . . . . . . . Page 17
Welcome to My World. . . . . . . . . . . . . Page 22
Beyond Borders. . . . . . . . . . . . . . . . . . Page 28
Courage Required. . . . . . . . . . . . . . . . Page 30
Metamorphosis. . . . . . . . . . . . . . . . . . Page 32
RelevantReading ................Page39
Interact. . . . . . . . . . . . . . . . . . . . . . . . Page 40
Figuresof Speech ................ Page42
CalendarofEvents ...............Page4
News from Headquarters . . . . . . . . . . . Page 5
Index of Advertisers . . . . . . . . . . . . . . . Page 37
Voices of Experience . . . . . . . . . . . . . . Page 38
