Thoughtful observations on titles worth a look
Getting past the dip, storytelling and dog tails
By Seth Godin
This really quick
read by the author
of Small Is the
New Big is subtitled A Little Book
That Teaches You When to Quit and
When to Stick.
It’s so quick that asking $13 for it
almost seems audacious. Yet I suspect if
it was much longer, few would buy it.
How much time do you want to spend
contemplating whether your latest venture is a doomed failure?
But Godin offers value here. He
helps us see the difference between an
enterprise going somewhere, but needing more time or energy, and one going
nowhere whose plug you should yank.
He reminds us that people often pull
out just when the project is about to
take off. He observes that hitting rough
spots—the dip—is usually part of the
Sometimes it is smarter to quit.
Sometimes it’s dumb. Godin helps us
decide. That’s worth 13 bucks and an
hour’s worth of your time.
New York, N.Y.
When it comes to
speaker does not
rely on one or two
stories to make the point? Who among
us doesn’t use the story to illustrate,
bring home and bring to life the point
we want to leave with our audience?
I bought Baldwin’s Storycatcher:
Making Sense of Our Lives through the
Power and Practice of Story expecting it
to help me tell stories better. It did, but
not in the way I expected. Baldwin’s
integrated premises are that our own
stories determine how we live and what
we believe is possible. She weaves the
power of stories and sharing those stories through beautiful explanation and
demonstration of their impact.
Her guidance, rather than instruction,
flows through the significance of stories to our personal lives, generational
identity, sense of self, family heritage,
organizational values and spirituality.
How did Storycatcher make me a better story sharer? I realized that stories
are not the true “point makers” in our
presentations. Instead, they are the flint
that sparks the audience’s recollection
and appreciation of their own stories.
Tim Wright, MBA
Why Dogs Wag
(W Business Books
By Sherri McArdle
and Jim Ramerman
Before you scratch
your ear and start
barking that Why
Dogs Wag Their Tails is just another puppy
love story, keep reading. Yes, the book is
tinged with metaphorical pet therapy, but
the canine-human comparisons are worth
examining in this dog-eat-dog world.
Why Dogs Wag Their Tail is a light read
for leaders at all levels who are searching
for ways to become more effective—and
joyous—in all aspects of life. Twenty dog
stories help illustrate how readers can
make behavioral changes to enhance clarity, achieve goals, manage emotions, earn
credibility and become an encouraging
presence that lead to openness, celebration
and responsiveness. Some of the techniques are simple and achievable now;
others may take time to incorporate into
your life—much like training a new pet.
The authors stay true to their coaching
methods by offering “high-gain insights” at
the end of each chapter to sum up the learning and opportunities for high-gain results.
Sit, stay, down. No matter how you
choose to use this book, it will help you
experience more time for joy in your work
and life—and a whole lot of tail wagging.
NSA Membership Development Specialist