Propose new resources. Share
your resources with clients.
Make your rolodex of people,
places and things accessible to
them, including experts, alliance
partners, books, seminars, etc.
When you’ve succeeded in creating this kind of value, your
clients will say, “Thanks for recommending that person” or “I’ll
check out that Web site tonight.”
Average Trainer versus Top Trainer
AVERAGE TRAINER TOP TRAINER
Erodes value Creates value
Pleas for change Presents a case for change
Makes presentations Provokes conversations
First , the skill set First, the mindset
Go the extra mile by following up with participants to
ensure they are following this
mantra by getting their input
and providing feedback. This
will enhance their performance. Keep in mind that to
create more value and get
more business, you must continually raise your own performance bar, too.
Do a Performance Check
In an effective training program, both the individual and
the organization can maximize the ROI for their time and
dollars. As a speaker and presenter, what you teach should
be immediately actionable. You can make this happen by
applying the three Ps of performance improvement—
provoke, persuade and propose—so audience members will
learn to think, act and win.
Daniel Grissom is an author, speaker and coach. He wrote
the national bestseller Step Up!: How to
Win More and Lose Less in Business. He
has trained Google, IBM, Walgreen’s and
several other blue-chip companies. Daniel
can be reached at (312) 315-1591 or visit
him at www.danielgrissom.com.
Vistage International Presents . . .
A Brand New You
NSA Jam Session:
Branding & Promotion Lab
May 2 – 4, 2008
Marriott Boston Cambridge
The Branding and Promotion Lab is
designed for the speaker who has a
desire to create or reinvent a distinctive
brand. If you know your topic and you
want to learn how to package and
position your brand using the most
lucrative business model—this Lab is
Old School. New School. Your School.
To learn more about Jam Session
performers, program details,
host hotel information and
online registration, visit