FEATURES
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12 Ghostwriters: Standing in the
Shadow of Your Success
No time to write? Hire a ghostwriter
to tell your tale.
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16 A 60° Life
Cathie Black, author of Basic Black, shows
how to live a fashionably balanced life.
20 Everybody’s Talkin’
How to use Social Media Marketing
to build your business and improve
your search engine rankings.
24 Rules for Renegades
From model to monk to multimillionaire,
Christine Comaford-Lynch achieved
enormous success by playing the game
her own way.
28 Talk is Cheap
Reduce your phone bills with savvy
high-tech strategies—no matter
where you are.
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COLUMNS
DEPARTMENTS
7 Sound Check
Putting a fine point on
the speaking industry
9 Welcome to My World
A snapshot into the
lives of the people
who hire us
10 It’s Your Business
Minding the details that
matter most
11 What Would You Do?
Casting a reality check on
real-world conundrums
30 Beyond Borders
Exploring culture, coun-
tries and comfort zones
32 Relevant Reading
Thoughtful observations
on titles worth a look
38 Encore
Quips, tips and
parting shots
5 News from Headquarters
31 Index of Advertisers
34 Calendar of Events
36 Net Notes
