16
fEAtuRES
16 Happy to Be Alive
Nando Parrado, a 2009 NSA Convention general
session presenter, shares his story of survival, hope
and living life with a positive perspective.
By Tim Hyland
20 Setting the Stage
Keep your audience comfortable and focused
during your presentation.
By Kevin Hogan, Psy.D.
28
24 Strike it Rich
Dig this gold mine of information for writing
and selling a book proposal.
By Barbara Parus
28 charting a New course in Selling
Learn how to attract clients, grow through crises and
hold out for a bigger sale.
By Joachim de Posada, Ph.D.
20
32 develop Products to Spread the Word
Be an information station with income-generating
products that deliver your message.
By Chris Widener
coluMNS
dEPARtMENtS
6 Reality check
Putting a fine point on
the speaking industry
8 it’s your Business
Advice for enterprising
speakers
10 Relevant Resources
Time-saving tools and
technologies
12 Welcome to My World
A snapshot into the
lives of the people
who hire us
14 Beyond Borders
Exploring culture,
countries and
comfort zones
15 What Would you do?
Casting a reality check on
real-world conundrums
36 turning Point
A career-changing
moment or experience
42 Real funny
Quips, tips and
parting shots
4 News from Headquarters
37 index of Advertisers
38 calendar of Events
40 treasurer’s Report
