Explore infinite ways
to spark your creativity
using the Internet
By Michael Benidt and Sheryl Kay
Whether it’s a keynote, work- shop, boot camp, blog article or a full-length book,
all speakers are looking for that
moment when their imagination
takes flight and they create something fresh and surprising.
But, how do you get some of
that fresh and surprising content?
What does it take for you to send
your imagination airborne? Does
it require creative genius, or can
anyone do it? And, might the
process even be good for you?
Start at the beginning. To generate new ideas, you need good raw
material. These days, that’s not
really a problem. The Internet provides more information instantly
than the best researchers had 10 or
15 years ago.
And Now, a Word from
Last year, headlines like these began
to appear about an upcoming report
in the American Journal of Geriatric
• Study: Google Makes You Smart
• Internet Use ‘good for the brain’
The study, “Your Brain on
Google: Patterns of Cerebral
Activation during Internet
Searching,” was published in
February 2009. Gary Small,
M.D., an expert on the brain,
memory and aging, and his
researchers found something surprising and very encouraging.
They showed that searching
the Internet appeared to
improve certain brain functions like decision making and
But, just how surprising is Dr.
Small’s study? Consider a couple
of basic Internet search skills, and
then see how your brain reacts. And
while you’re at it, you might just
find some great new material.