Bit.ly is a URL shortener service that is
popular on Twitter. It provides tools to
view statistics related to users who click
on generated links. The company behind
bit.ly launched a similar service for online
videos to determine what videos are the
most popular on the Web.
DIGG.com is a community of Web users who
submit and share favorite websites. Once something is submitted, other people see it and Digg
what they like best.
Friendorfollow.com. Who’s following you
back on Twitter? Who are you not fol-
lowing back?
Who are
your mutual
friends? Find
out! Just
enter and
submit your
Twitter
username.
Delicious, formerly de.lic.ious, stores your bookmarks online, which allows you to
access the same bookmarks from any computer and add bookmarks from anywhere,
too. On delicious, you can use tags to organize and remember your bookmarks,
which is a more flexible system than folders.
Flickr.com is a widely used online photo management and sharing application
where users can share and show off their favorite photos and videos securely
and privately.
Google Analytics
lets you measure
your advertising ROI and track
your Flash, video,
and social networking sites and
applications.
Reddit is a social news website for
what’s new and popular online. Reddit
learns what users like as they vote on
existing links or submit their own.
Other users may then vote the posted
links “up” or “down” with the most successful links gaining prominence by
reaching the front page. Users also can comment on the posted links and reply to
other commentators, consequently forming an online community.
Twellow.com is the “Yellow Pages” of Twitter users and lets them add their
Twitter profile to the vertically categorized directory, along with basic personal information, their website and number of followers (all taken from a
Twitter account). All Twellow users get their own personal profile page, with
a link to their website.
SWIX is a social media analytics application that monitors all of your social
media properties (Facebook, Twitter,
You Tube and 20-plus others). SWIX
gathers visitor and usage data on your
sites daily, graphs it over time, and puts
everything in one convenient place so
you always have the latest engagement
stats right at your fingertips.
Tweetrush is an Ireland startup that
provides the latest stats updates about
Twitter usage. Users can view total tweets
of the last week along with an hourly
average. The simple service is powered
by an analytics engine called “Rush
House,” with an aim of providing estimated tweets updates.
Wordle is a Web toy for generating “word clouds” from text you upload. The
clouds give greater weight to words that appear more often in the text. The
beauty of Wordle is
that there is no
signup or login,
and the whole
process can be
completed in
as little as
a minute
depending on the
complexity.
Mary LoVerde, CPAE, is the president of Life Balance, Inc., and the author of
three best-selling books. She specializes in helping her audiences find creative
ways to blend work and family life. LoVerde has appeared on ABC World
News Tonight, 20/20 and the Oprah Winfrey Show. For more information,
visit www.maryloverde.com.
