THE ART AND BUSINESS OF SPEAKING
OCTOBER 2011
FEATURES
DeLores Pressley
is pumped up
on power.
14Get Powered Up Increase your personal power on t platform for business succe By Stephanie R. Conn
18 Empower Your Introducer
By Jeff Davidson, MBA
A well-delivered introduction
sets the stage for success.
Address Their Problem
with Your Value Proposition
By Paul du Toit, CSP
Use your competitive edge to sell
yourself and solve your audience’s
problem.
20
Are You Reaching
Your Audience?”
By Ed Tate, CSP
How do you move, reach
and rock your audience?
26
30 Why Trainers Hate Webinars ... and how
to get over it!
By Wayne Turmel
Stop whining and start
enjoying the many benefits
of webinars.
SPECIAL FEATURE SECTION
35 Influence ’ 11 Convention Highlights
COLUMNS
6 Reality Check
Putting a fine point on
the speaking industry
8 Welcome to My World
A snapshot into the lives of
people who hire speakers
10 It’s Your Business
Advice for enterprising
speakers
12 Million-Dollar Ideas
Winning money-making
strategies
13 Beyond Borders
Exploring cultures, countries and comfort zones
29 What Would You Do?
Casting a reality check on
real-world conundrums
53 Turning Point
A career-changing
moment or experience
54 Relevant Resources
Time-saving tools and
technologies
58 Humor Me
Finding the funny in
a speaker’s life
DEPARTMENTS
4 News from
Headquarters
57 Calendar of Events
National Speakers Association is a member of theAssociation
of Media & Publishing.). Speaker magazine has been honored
with a gold award in the prestigious 2011 EXCEL Excel Awards
for “Magazines: General Excellence” for best writing, content,
graphic design and overall packaging.
