Time-saving tools and technologies
4 The Millionaire
Messenger
By Brendon
Burchard
12 Books to Kick Off 2012
It’s the New Year, and you have plenty of resolutions in mind. Is launch-
ing a new website on the list? Taking your brand to the next level?
Punching up your keynote with humor and visuals? Or maybe you’re
simply looking for inspiration or an entertaining read? Start with one of
these NSA-member recommended books, or read them all!
1 Go Ahead and
Laugh: A Serious
Guide to Speaking
with Humor
By Rich Hopkins
“Want to uncover the strategies
successful people use to position themselves as experts on
any topic? Burchard’s advice is
especially important to professional speakers, as he covers how
to package your message, deliver
value to your audience, and build
a profitable business as an industry
expert. His story resonates with
new and veteran speakers, and he
provides invaluable suggestions to
help you get ahead in today’s competitive marketplace.”
“Having trouble finding your funny
bone? Go Ahead and Laugh takes
a unique approach to understanding how to add humor to your
speech and enhance your message.
Hopkins provides a step-by-step
breakdown of 11 speeches, along
with a few bonuses. If you want to
be funnier, implement techniques
to make your speeches more effective, or just see great examples
of humor in action, this book is
perfect. It has greatly improved my
message as a speaker and trainer.”
—Dawn Elyzabeth
“World Wide Rave is jam-packed
with brilliant insights and practical
strategies to propel a brand to the
global level. As a branding expert,
I’m always looking for the latest
approaches to help my clients and
audiences powerfully position or
expand their presence in the mar-
ketplace. In this book, Scott shows
you how to use new media to build
a ‘rave’ following by applying his
six dynamic ‘Rules of the Rave’.”
3 World Wide
Rave
By David
Meerman Scott
2 The Seven Basic Plots: Why We Tell Stories
By Christopher Booker
“People spend a phenomenal amount of time listening to stories, and we respond strongly to well-told
stories. This monumental 720-page book reveals the
seven basic plots latent in the minds of any audience.
Knowing these archetypes and how they operate
allows speakers to craft high-impact presentations
that spur action.” –Ian Griffin
“Can drawing on a humble
napkin be just as powerful as
or more powerful than using
PowerPoint® slides to communicate your ideas? This author
seems to think so. Visual thinking is a great tool for working
though complex business ideas
and brainstorming to help you
think outside the box. In his
book, Roam demonstrates that
everyone is born with a talent
for visual thinking, even those
who swear they can’t draw.”
