Products and Services Sold
Speakers supplement their speaking income by selling an array of products and services, with books, CDs and
training materials topping the list.
Printed books
Consulting
Training
Coaching
CDs
eBooks
Facilitating
DVDs
Downloads
Newsletter
Website access
Subscription-based
Gifts or memorabilia
0%
10%
20%
30%
40%
50%
60%
70%
80%
Career Aspirations
NSA members are strongly motivated by a desire to make a positive difference to the people and/or
organizations in which they speak. Respondents received a list of aspirations and were asked to indicate
their importance.
Make a positive difference to the people to whom I speak
Generate more speaking engagements
Become a better speaker
Generate additional streams of revenue
Successfully market my other products and services
Generate revenue for retirement
Generate non-face-time revenue
Become an author
Become a keynoter
Create a scalable business
Earn at least $1 million in revenue annually
Become a celebrity
Not Influential
Somewhat Influential
Very Influential
Highest Level of Education Achieved
NSA members are generally very well-educated.
Master’s degree (33.54%)