Speakers share their best strategies
Speak to Build Influence,
Credibility and awareness
Mellanie True Hills, CSP,
has built a foundation to
meet the needs of those
living with atrial fibrilla-
tion (Afib), an irregular
heartbeat that can lead to strokes. She
holds major annual events attended by
hundreds and viewed via live stream
worldwide. She also travels weekly to
speak at medical conferences, partici-
pate in think tanks, engage in research,
chair coalitions and advocate in capitols
around the globe.
Bottom line: Professional speaking
allows for myrid business models to
generate more business and increase
awareness and credibility.
Marquesa Pettway, CSP,
the Business Reinvention
Expert™, says 70 percent
of her business is virtual.
She enjoys the freedom of
speaking from home or on the road. Go to
Our traditional business model is to speak and get paid. But how else can you se your skills to grow your business and generate more income? Four speakers
share their best practices.
Doreen Rainey, RADICAL
success coach, has built
an impressive business
through speaking. She’s put on dozens
of live events featuring major celebrities
that draw hundreds of attendees. As a
professional speaker, she speaks and
emcees at her live events, which lead to
influential connections with attendees,
celebrity guests and promotions. One
day, she received a call regarding a
life-changing opportunity that com-
pletely changed her business model.
After reflecting on her goals, she said
“yes.” She became the vice president
of the Steve Harvey Company.
In this role, she runs the Success
Institute and oversees professional
development initiatives. Rainey says
taking risks has been a big part of her
life. “It wasn’t always easy; I made a
few bad moves and failed a few times.
But when you make the right ones, it
can pay off in a big way,” Rainey says.
She also masterminds with like-minded
speakers and experts who promote
each other’s goals and brainstorm. “It’s
about trust and knowing people are
cheering you on with every move.”
When Marty Wolff,
business strategy speaker,
consultant and emcee,
Now, five years later, his podcast will
be shared on C-Suite TV and C-Suite
Podcasting allows Wolff to record
in advance around his clients’ schedules, and it keeps him in front of his
audience. He advises speakers who are
considering podcasts to take the time
to learn how to do it, leverage technology, and share their podcasts via their
Le Titia Owens founded
Where Are You?
in 2013. She enjoys speaking to
build awareness around the plight
of the homeless, and hosts a weekly
show that focuses solely on this topic
for a major radio station in Dallas.
Owens also speaks and sings to bring
awareness to the homeless and other
important causes. What can other
speakers learn from her model? If you
have a cause that’s dear to your heart,
you can easily build a speaking business
around it, leading to awareness.
For full interviews, go to