BY SARAH PETTY, MBA, CSP
Are line Sales
Funn s for You?
When at peaking conventions, I often hear c from speakers who say they would eate a back-end of their speak- ing bus that they would be ecstatic to have “ ncome. While I don’t believe
that there is such a thing as co passive income, when you build
online sales funnels, it is much lable than going out on the road
one speaking engagement at a still have to work for this revenue, but the nice part about it ere is no airplane required.
IS IT POSSIBLE TO CREATE PASSIVE INCOME?
In the past, you may have though products and services to sell online
was too complicated; you tried an ave success; or maybe you even felt
like you were selling out by not so g on being a platform speaker. Now
more than ever, the tools necessa an online lead- and sales-generating
machine are accessible. But it tak han just throwing a few things on a
CD and selling them at the back m. If you want a high-quality online
sales funnel, it’s about creating t products and services to serve your
audience in a respectable way—n way to make cash.
My hope is that you will tak look and consider this opportunity from a new perspective.
WHAT ARE SALES FUNNELS?
From a basic standpoint, sales fu a way to sell products and services
online by sending people to a we making an offer. My mentor, Russell
Brunson, is the founder of ClickF ool that has made the ability to sell
online accessible to everyone. H ed sales funnels to allow entrepreneurs to mimic the sales process nal offline businesses by ascending